In part one of this two-part blog series, we went over some of the preparation tactics you can take before hosting an offline event aimed at increasing SEO link-building opportunities. These events, which double as fantastic in-person networking opportunities within your industry, are an outside-the-box way to increase your visibility and site presence simultaneously. At […]
In part one of this two-part blog, we detailed a few of the business types that do best with local SEO. Local SEO is a specified form of search engine optimization, one aimed at building a local brand and recognition within the community or a given area. At SEO Werkz, local SEO is just one […]
Search engine optimization (SEO) is a wide-ranging field, one that covers several different strategy formats and mediums. One area where this is visible is within different search areas – there are such terms as global SEO, national SEO and, particularly important in recent years in the industry, local SEO. At SEO Werkz, our internet marketing […]
The world of internet marketing is a broad one, with several distinct strategies or themes that might be utilized to increase a site’s visibility, branding and accessibility. Two forms that are often interconnected in several ways here, including sometimes being used in coordination with one another, are SEO and SEM. At SEO Werkz, we specialize […]
In part one of this two-part blog series, we went over some of the major reasons why it’s important not to let SEO and other online marketing efforts lag despite concerns over the coronavirus outbreak and cases of COVID-19. While concerns and precautions are vital for all citizens during this difficult period, business owners and […]
In parts one and two of this three-part blog series, we’ve gone over several themes and tips when it comes to maximizing local SEO and branding as a national franchise business. While you may have your national marketing efforts under control, the simple reality is that without the right attention to local programs, you could […]
As understandable fears swirl around the globe regarding the coronavirus outbreak and resulting cases of COVID-19, it’s important for all to be aware of the latest information from reputable resources like the CDC. It’s also vital for citizens to follow the regulations and recommendations of local, state and federal governments regarding social distancing and other […]
In part one of this multi-part blog series, we went over some of the initial target audience acquisition methods for national franchise businesses looking to improve their local SEO and marketing efforts. While many such franchises have their national marketing fully under control, they often lack the proper tools or expertise to maintain the same […]
Different business types often require varying approaches to internet marketing, search engine optimization (SEO) and related themes, and a great example here is a business formatted as a national franchise. While such businesses often have their national marketing locked down and under control, they tend to be short on tools for reaching local customers in […]
For many businesses, the ability to advertise and show up prominently in search results within local areas is a vital factor to success. Many business types, from home services to mortgage brokers and many others in between, draw the vast majority of their leads and clients from local pools, meaning it’s extremely important to remain […]
