Maximize Your Online Footprint

We design our sites with longevity in mind, as well as the flexibility to continue to update them. The industry standard is to update your website every 2 to 3 years, but we are happy to partner with our clients to create long-lasting sites that are easy to maintain and update.

SEO is the process of optimizing your website to rank higher on the search engines. But how does SEO work? Google uses over 200 ranking factors, and these allow the search engine's algorithms to rank websites based upon the relevancy and authority of their pages. To succeed at SEO, you need to ensure that your content is the most relevant result for a specific search query and that your website is seen as a trustworthy source. You can read our guide on SEO basics to learn more about how to optimize your site if you're a beginner.

While there are services promoting backlinks for cheap, these are against Google’s policies and will absolutely wreck your rankings if you are caught. Instead, let our pros handle high-quality backlinks at a reasonable cost.

Link building is an SEO strategy by which an SEO acquires links to boost a page’s link equity; and therefore its ranking; and therefore its traffic. Both internal and external link building can help boost page authority, but one is decidedly harder than the other!

Your launch date will depend on the complexity of your website. Our usual turnaround is between 6-10 weeks, depending on our client’s ability to provide feedback, content, and the overall complexity of the build. If you have a specific launch date in mind, our project managers will be happy to work with you in setting up a timeline to achieve it.

A question that's always asked is whether a business should invest in SEO, PPC, or both. It's the age-old SEO vs. PPC debate. In an ideal world, a business should balance multiple marketing channels to avoid a reliance on any single source of traffic (and conversions). But, especially for smaller businesses, budget is often a challenge, and resources must be allocated efficiently. Funds aren't endless. Even in this instance, it's essential to balance a long-term SEO strategy with a small but targeted PPC campaign.