As technology continues to advance, the world of online and digital marketing continues to change. One big area that’s making a huge impact on searches and the entire realm of search engine optimization? Voice search. Mobile devices are already a huge area, making up over half of all online searches today – but voice queries […]
In part one of this two-part blog series, we went over some of the simple basics of voice search in the online marketing world. We looked at how prevalent these searches are, how they’re growing, and why your business needs to be on top of them. In today’s blog, we’ll go over some of the […]
As most internet marketing pros will know, page speed has been an SEO ranking factor for a while now when it comes to desktop searches. Recently, however, Google has announced that they will be including page speed as a ranking factor for mobile searches as well, a new update that promises to shake up the […]
When it comes to the world of search engine optimization (SEO) within internet marketing, there’s a lot of uncertainty in the pricing realm. Numerous factors play a role in what various companies charge for their SEO services, and the process of organizing these factors and communicating them properly to clients can be a complex one, […]
The professionals at Google, Bing and other big search engines are always looking for ways to identify high-quality sites while removing low-quality and spam-heavy sites from their rankings. A big area here is link ranking, which plays a huge part in search engine optimization (SEO). One possible technique here is called a reduced link graph. […]
In part one of this two-part blog, we went over some of the basics and research that have gone into a tool called reduced link graphs. These graphs are a specialized and more specific way of looking at the value of links for a given site from an SEO standpoint. While there’s no concrete evidence […]
When it comes to the world of online marketing and SEO, Google is the overlord that all other entities look to. Their actions require responses from all SEO pros on the market, and one set of important actions here are Google penalties – and the way you can go about recovering from them if you […]
In part one of this two-part blog, we went over some of the important factors in Google penalties. We discussed the two common types of manual actions Google might take, then dove into the most severe penalty (formerly called the “Gray Bar†penalty) and how you can recover from it. Today, we’ll look at what’s […]
In one of the more publicized areas of social media in recent memory, Facebook has recently been under fire in the public eye based on trustworthiness. Due to the rise in “fake news†and false information becoming more and more prevalent online and on Facebook’s platform in particular, the company has begun to change the […]
