In parts one and two of this multi-part blog series, we’ve gone over everything you need to know about toxic backlinks within SEO. While quality backlinks are a huge part of maintaining your site’s domain authority and visibility, toxic backlinks will not only fail to accomplish this purpose, but also potentially damage your site in other ways as well.
At SEO Werkz, our link building and other off-site optimization services are just one part of our comprehensive SEO solutions, and include professionals well aware of toxic backlinks and how to avoid them. In today’s final entry into our series, we’ll go over what to do if you’ve identified toxic backlinks on your site and are looking to remove them, plus how to go through the important disavowing process for these backlinks so they do not become an issue again in the future.
At the end of part two of our series, we left off discussing a “whitelist” you can create while testing your site for toxic backlinks. This will include domains with low toxic scores, or others you know are natural and of high quality, that you want to be kept. Once you’ve completed this list, only toxic links will be left from your basic site audit.
Especially in cases where you’ve received a manual action, you may have to remove a number of toxic links. Here’s the process for doing this:
In some situations, standard site audits and link removal methods will not go far enough. You will have to take further steps to “disavow” toxic backlinks, or to request that Google will ignore links when analyzing your site’s ranking factors. The steps for disavow requests are as follows:
For more on toxic backlinks and how to avoid or remove them from your site, or to learn about any of our SEO, PPC or other online marketing services, speak to the staff at SEO Werkz today.