In part one of this multi-part blog series, we went over some of the broad basics on toxic backlinks within the world of search engine optimization (SEO). While quality backlinks will have a major impact on SEO efforts, toxic backlinks are of lower quality and will often directly damage your campaign in multiple ways.
At SEO Werkz, we’re here to help with numerous SEO services, including link-building and other off-page optimization areas. We’ve assisted many clients with avoiding or removing previous toxic backlinks and replacing them with quality, authoritative link sources. Today’s part two of our series will go into some of the tactics we recommend against when it comes to ensuring toxic backlinks don’t crop up in the first place, then some tips for testing to determine if any of your current links are toxic.
Link-building is a complex field that often involves several different tactics considered. However, some of these will increase your risk of building toxic backlinks that are damaging to your site and its reputation with Google. These include:
Are you unsure if toxic backlinks might already be present on your site? Here’s a quick process for testing this:
For more on link-building and removal of toxic backlinks, or to learn about any of our SEO, PPC, web design or other services, speak to the staff at SEO Werkz today.