Category: User Experience

Important 2019 Trends in Website Design, Part 1

The world of search engine optimization and internet marketing has long been a cyclical one in many ways, and a great example of this is the realm of web design. Top website marketers always need to have their eye on the latest capabilities and the trends that result from them – not doing so will […]

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Why Your Website’s Blog Should Not Be on a Subdomain, Part 2

In part one of this two-part blog, we laid out some of the primary reasons why, if you’re using a website blog for any SEO purposes whatsoever, this blog should be on your root website and not a subdomain. This latter option, which effectively removes the blog from your own site and brings it to […]

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Avoiding Common Website Content Errors, Part 2

In part one of this two-part blog, we went over some of the common mistakes made when it comes to website content. Often spotted during our standard content audit we’ll perform near the start of our SEO and web design services, these mistakes can range from small errors that lower your traffic to huge ones […]

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SEO vs SEM: Basic Qualities and Differences

The world of internet marketing is a broad one, with several distinct strategies or themes that might be utilized to increase a site’s visibility, branding and accessibility. Two forms that are often interconnected in several ways here, including sometimes being used in coordination with one another, are SEO and SEM. At SEO Werkz, we specialize […]

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Why User Search Intent Matters for SEO, Part 2

In part one of this multi-part blog series, we went over some of the basics on user search intent and why it’s so important for SEO. Helping define the purpose of a given search even beyond certain common metrics or keyword data points, search intent is a major variable in Google and other search engine […]

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How to Optimize Pages for Search Intent (Part 4)

In previous entries to this multi-part blog series, we’ve gone over everything you need to know about why user search intent is important within SEO. Considered a major factor by Google and other search engines, search intent allows you to dig into the actual motivating factors and goals of your target audience to help you […]

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Why User Search Intent Matters for SEO, Part 1

There are numerous factors that play a role in successful SEO efforts for a given business or website, and one area that often serves to push a business over the top in this realm is known as search intent. While there are a variety of data points and quantifiable variables that help define your SEO […]

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What Google’s Mobile-First Indexing Means

In March, Google announced that their first ever “mobile-first” indexing on the web would begin after roughly 18 months of testing. This plan, which was first unveiled back in 2016, is aimed at changing the way Google search index operates, with algorithms changing to the mobile version of a given site to index pages. Parts […]

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Preparing for Google’s Mobile Speed Update

As most internet marketing pros will know, page speed has been an SEO ranking factor for a while now when it comes to desktop searches. Recently, however, Google has announced that they will be including page speed as a ranking factor for mobile searches as well, a new update that promises to shake up the […]

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SEO Werkz is a full-service Internet marketing and Search Engine Optimization (SEO) services company offering results-driven services and exceptional customer support. Our web marketing services include Social Media, Link Building, Local Search, PPC, Content Creation, Web Design, and Retargeting.
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