Category: Best Practices

July 17, 2020
Structured Data and Related SEO Best Practices, Part 3

In parts one and two of this multi-part blog series, we’ve been going over structured data on websites and the best formats for implementing it. Structured data is vital for allowing Google and other search engines to understand your site and page content, which in turn helps it properly rank it and display rich data […]

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April 1, 2018
Staying Away From Template DIY SEO Sites

We all want to take ownership over tougher challenges, and in the world of online marketing, this translates to folks who want to take pride in performing some of their own website design or SEO services. This is an admirable desire, and if you have the time to put in to learn SEO from scratch […]

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February 1, 2018
Clarifying Google Page Speed Update Changes

There have been a number of questions throughout the online marketing community regarding how Google’s Page Speed Update will impact indexing for mobile or desktop content – the answer is that it won’t, as Google is now attempting to clarify. Rather, the Page Speed Update will only affect how mobile pages are ranked in Google […]

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February 20, 2018
Yoast SEO Removes Meta Keywords From Plugin

As of February 2018, Yoast SEO has announced that they will no longer support the meta keywords field for the newest version of their SEO plugin, version 6.3. In general, this is because this keyword function had really ceased to be used in recent years – let’s look at why this is the case, plus […]

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September 30, 2018
Basics on Google’s Latest Algorithm Update, Part 2

In part one of this two-part blog, we went over some of the basics of Google’s latest broad core algorithm update, which they confirmed took place on August 1. We talked about the statements Google has made on the subject, plus why multiple announcements were made. At SEO Werkz, you come to us for an […]

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November 6, 2018
Digital Marketing Survey Results, Part 2

In part one of this two-part blog series, we went over some of the basic trends found in a recent Clutch survey of over 500 digital marketing pros across the country. This survey found numerous interesting results for those in the online marketing world, including the revelation that under half of all businesses utilize SEO […]

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January 16, 2017
The Importance of Product Descriptions

One of the lesser-mentioned areas in internet marketing that still holds a ton of importance for both search engine optimization and other beneficial areas is product descriptions. These may seem like a formality in some cases, but in reality they’re a vital part of the customer experience. As a leading SEO company, we at SEO […]

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February 22, 2017
Why Image Galleries are Vital to SEO

Search engine marketing is a multi-faceted game, and one of the key areas across all platforms of web design is imaging. Image galleries are a fantastic way to improve SEO, but they’re often overlooked. At SEO Werkz, we’re ahead of the curve here. The average user is getting younger and more modern, and we know […]

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June 23, 2017
Tips for Maximizing Image Effectiveness

Web design is in large part about projecting your brand, and within this, images are a huge and vital factor. In today’s day and age, with sites like Instagram and Pinterest serving as powerful branding tools, every little detail of photos can be important within internet marketing. What sorts of things should you keep in […]

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October 8, 2017
Basics of Google’s Accelerated Mobile Pages Update

In early October, Google announced several technical updates to their Accelerated Mobile Pages Project. This project, originally announced by Google in 2015 to improve speed on the mobile web, helped with rendering of content pages on mobile devices. The new updates will include scrolling animations, improved sidebars and better support for video analytics. Here are […]

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SEO Werkz is a full-service Internet marketing and Search Engine Optimization (SEO) services company offering results-driven services and exceptional customer support. Our web marketing services include Social Media, Link Building, Local Search, PPC, Content Creation, Web Design, and Retargeting.
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