Importance of Fresh and Updated Website Content, Part 2

In part one of this two-part blog series, we went over some of the basics of repurposing or updating old blog content on your website. This area, along with creating fresh and relevant content, has become even more vital to SEO pros and online marketers in recent periods of time, as Google and other search […]

Importance of Fresh and Updated Website Content, Part 1

Any SEO or web design professional will tell you how vital content is within the online marketing realm, and recent periods of time have seen some changes within the blog and content world. In particular, there’s been a trend toward Google and other search engines prioritizing more recent and updated blog content over older blogs, […]

Why Landing Pages Matter for Internet Marketing, Part 3

In previous entries to this multi-part blog series, we’ve gone over numerous important areas for business owners and online marketers to understand with regard to landing pages. These pages, which generally accompany offers or promotions from your business, serve not only as potential conversion locations to turn leads into customers, but also into valuable sources […]

Why Landing Pages Matter for Internet Marketing, Part 2

In part one of this multi-part blog series, we went over some of the basics that business owners, internet marketers and many others in the online advertising space need to know about landing pages. Landing pages, or single web pages that include lead-capture (conversion) forms, allow you to target audiences and grab data about them […]

Why Landing Pages Matter for Internet Marketing, Part 1

If you’re new to the internet marketing world, there are numerous terms or words you might be wondering about. A great example here is the “landing page,” a term most of us have at least heard – but if you were to ask many what it actually is, they often couldn’t give you a good […]

Local SEO and Marketing for National Franchises, Part 3

In parts one and two of this three-part blog series, we’ve gone over several themes and tips when it comes to maximizing local SEO and branding as a national franchise business. While you may have your national marketing efforts under control, the simple reality is that without the right attention to local programs, you could […]

Importance of Maintaining SEO Through COVID-19 Outbreak, Part 2

In part one of this two-part blog series, we went over some of the major reasons why it’s important not to let SEO and other online marketing efforts lag despite concerns over the coronavirus outbreak and cases of COVID-19. While concerns and precautions are vital for all citizens during this difficult period, business owners and […]

Importance of Maintaining SEO Through COVID-19 Outbreak, Part 1

As understandable fears swirl around the globe regarding the coronavirus outbreak and resulting cases of COVID-19, it’s important for all to be aware of the latest information from reputable resources like the CDC. It’s also vital for citizens to follow the regulations and recommendations of local, state and federal governments regarding social distancing and other […]

Local SEO and Marketing for National Franchises, Part 2

In part one of this multi-part blog series, we went over some of the initial target audience acquisition methods for national franchise businesses looking to improve their local SEO and marketing efforts. While many such franchises have their national marketing fully under control, they often lack the proper tools or expertise to maintain the same […]

Local SEO and Marketing for National Franchises, Part 1

Different business types often require varying approaches to internet marketing, search engine optimization (SEO) and related themes, and a great example here is a business formatted as a national franchise. While such businesses often have their national marketing locked down and under control, they tend to be short on tools for reaching local customers in […]

Maximizing Social Media Marketing Channels, Part 2

In part one of this two-part blog series, we went over some of the basic tips we can offer on maximizing your reach and value provided by social media marketing channels. These channels are absolutely vital for all internet marketing pros and business owners, helping provide visibility and numerous insights into the success of your […]

Maximizing Social Media Marketing Channels, Part 1

For internet marketing pros everywhere, success in the year 2020 is virtually impossible without the proper attention paid to social media marketing. Social media has become a massive and widely-used method of sharing marketing and branding information, from linking to business websites to promoting products, sales or new services.At SEO Werkz, we offer comprehensive social […]