In part one of this two-part blog, we went over some of the most important winners and losers from research on 2018 organic search visibility. The SEO industry is one that draws heavy value from tracking and understanding these kinds of trends, and the results of the past year can tell us a great number of things about the future.
At SEO Werkz, we’re here to provide you with the most comprehensive, high-quality SEO services available. In today’s blog, we’ll go a little bit deeper and break the 2018 results down by specific industries, plus by a few major trendlines you should be keeping an eye on as they relate to your business and internet marketing efforts.
As part of their research, Searchmetrics broke down the 250 biggest increases and decreases among domains in terms of SEO visibility for 2018. Using this data, they were able to categorize which general industries saw the biggest gains and losses in this area for the year. Some of the big positive areas included:
In addition, areas like search, portal, mail and jobs also saw moderate increases. On the flip side, some of the largest loser areas for the year included:
Here are a few big markers from within the industry that it’s important to note moving forward:
For more on important 2018 trends for search visibility, or to learn about any of our online marketing solutions, contact the experts at SEO Werkz today.